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Interviews to women’s football business professionals:
+200 articles about women’s football
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A blog about strategy, sponsorship, branding and digital:
The growth in English women’s football marketing
English women’s football is beginning to take a remarkable lead on and off the field. A global benchmark in marketing and business for women’s football worldwide regarding fan experience, digital engagement and TV coverage. After a successful FIFA Women’s World Cup...
“We should become a sales team for our sponsor”
Becoming a salesman for the sponsor, normalising women’s football and telling a consistent story about the price. It was a real privilege to interview Jim Gooley, international women’s football specialist and former Director of Sales at Sky Blue FC, in the NWSL. Jim...
Top lessons from the Athens Women’s Football Summit
This week I had the privilege to attend the first edition of the Athens Women’s Football Summit, an international congress held in Greece that gather the top sports leaders in women’s football. I had the opportunity to participate as a speaker in a marketing panel....
The growth in English women’s football marketing
English women’s football is beginning to take a remarkable lead on and off the field. A global benchmark in marketing and business for women’s football worldwide regarding fan experience, digital engagement and TV coverage. After a successful FIFA Women’s World Cup...
“We should become a sales team for our sponsor”
Becoming a salesman for the sponsor, normalising women’s football and telling a consistent story about the price. It was a real privilege to interview Jim Gooley, international women’s football specialist and former Director of Sales at Sky Blue FC, in the NWSL. Jim...
Top lessons from the Athens Women’s Football Summit
This week I had the privilege to attend the first edition of the Athens Women’s Football Summit, an international congress held in Greece that gather the top sports leaders in women’s football. I had the opportunity to participate as a speaker in a marketing panel....
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Marketing in Europe
Sponsors and social media in the top European women’s football leagues
Women’s Football Business
The best content from 200 posts about women’s football business and marketing
Branding Women’s Football
Do you want to build a successful brand for women’s football players or clubs?
Marketing in Europe
Sponsors and social media in the top European women’s football leagues
Branding Women’s Football
Do you want to build a successful brand for women’s football players or clubs?
Women’s Football Business
The best content from 200 posts about women’s football business and marketing
Boost your personal brand
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