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Marketing Fútbol Femenino

Optimism, football, equality.

Ideas to create meaningful brands.

Awareness, engagement and revenue

Fortnite, the closest to the Metaverse

The future will look a little bit like Fortnite. According to Facebook CEO Mark Zuckerberg, “the metaverse is the successor of the mobile internet, the next big technological challenge of the following decade”. Football is entertainment, and entertainment is...

The fan of the future is here

“If I had asked people what they wanted, they would have said faster horses”, said Henry Ford. Does data contain all answers? Did fans ask for fan tokens, now an industry generating more than $200 million in annual revenue? Our job is to push the boundaries of fan...

From sponsorship to digital marketing agencies

“Obsess over customers, invent on behalf of them and think long term”. These are the three main pillars behind the success of Amazon’s fan-centric strategy, according to their current executive chairman, Jeff Bezos. In their journey into entertainment, sports rights...

“We want to become the first big club of the XXI century”

If you had to design the club of the future, how would it look like? DUX Gaming is a club created by the founders of Vizz Agency, one of the top influencers agencies that works with Ibai Llanos and ElRubius, radically moved away from the traditional model. Focused on...

TikTok, the home of football culture

Is TikTok the “next big thing” in social media? Yes, with more than 2 billion downloads globally, the Chinese platform already overcame Instagram as the third most-downloaded app. Consolidated worldwide with increased downloads and engagement of 96% and 27%...

Becoming the ‘Netflix of football’

In the vital need of connecting to a disengaged young generation, football brands are transforming into entertainment hubs. Data and content are becoming strategic pillars of worldwide clubs, leagues and federations. An investment to not only offer personalised...

Fortnite, the closest to the Metaverse

The future will look a little bit like Fortnite. According to Facebook CEO Mark Zuckerberg, “the metaverse is the successor of the mobile internet, the next big technological challenge of the following decade”. Football is entertainment, and entertainment is...

The fan of the future is here

“If I had asked people what they wanted, they would have said faster horses”, said Henry Ford. Does data contain all answers? Did fans ask for fan tokens, now an industry generating more than $200 million in annual revenue? Our job is to push the boundaries of fan...

From sponsorship to digital marketing agencies

“Obsess over customers, invent on behalf of them and think long term”. These are the three main pillars behind the success of Amazon’s fan-centric strategy, according to their current executive chairman, Jeff Bezos. In their journey into entertainment, sports rights...

“We want to become the first big club of the XXI century”

If you had to design the club of the future, how would it look like? DUX Gaming is a club created by the founders of Vizz Agency, one of the top influencers agencies that works with Ibai Llanos and ElRubius, radically moved away from the traditional model. Focused on...

TikTok, the home of football culture

Is TikTok the “next big thing” in social media? Yes, with more than 2 billion downloads globally, the Chinese platform already overcame Instagram as the third most-downloaded app. Consolidated worldwide with increased downloads and engagement of 96% and 27%...

Becoming the ‘Netflix of football’

In the vital need of connecting to a disengaged young generation, football brands are transforming into entertainment hubs. Data and content are becoming strategic pillars of worldwide clubs, leagues and federations. An investment to not only offer personalised...

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