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Our work is our culture

The way we connect, talk, listen or do our job. That defines who we are and what we believe in. This set of values builds our culture, what ends up reflecting on our products and services. Without our culture, we are just another empty brand. Build your culture with a...

Cheaper or different

We don’t have other choices. As professionals, we can be the cheapest option, not remarkable and in a race we’ll always lose as it will force us to cut our price. Or we can choose to be bold, honest and generous, being perceived as worth paying for. Anticipated,...

Setting boundaries

Defining a comfortable framework to work is as important as work. Good clients understand and respect boundaries. On the other hand, it takes courage to apply them, going beyond fear of rejection. For your best version and work, it is in everyone’s best...

Skills and work

Difficult times make finding new and better clients more difficult. Your resume won’t help that much, focus on skills and work instead. Avoid general tasks and share what you’re good at and what change you’ve made. That’s what we’ll...

Our marathon

Quick tricks for over night successes don’t tend to work. Forcing our way up to our goals neither. Long-term commitment towards a path is what sets us up for success. The marathon of moving one step further everyday. Not only today or tomorrow but for...

Give yourself an A

Before even starting. That’s it, an A. Your natural and truest self. The possibility of your best version, instead of the expectation to struggle towards a goal. As the great Benjamin Zander suggests, fall in love with the person you could...

Technology for people

During these confinement days, it’s important to let ourselves be disconnected from technology. It should work for us, not vice versa. Plugging the computer, mobile and other devices off it’s important to not make what we see on the screen our new...

Helping to find a job

Job Mission (Misión Empleo) is an initiative born to help those affected by the crisis from a professional perspective. Either lost it, still looking for a job or want to be more prepared. A free online curse with lessons and tips from professionals. Learning to...

Trust the process

It is now, in difficult times, when “no matter what” matters. To keep believing, pushing or persevering makes a real difference now. For our purpose, projects, friends or family. When nothing seems to have an order, your clarity means the...

Our work is our culture

The way we connect, talk, listen or do our job. That defines who we are and what we believe in. This set of values builds our culture, what ends up reflecting on our products and services. Without our culture, we are just another empty brand. Build your culture with a...

Cheaper or different

We don’t have other choices. As professionals, we can be the cheapest option, not remarkable and in a race we’ll always lose as it will force us to cut our price. Or we can choose to be bold, honest and generous, being perceived as worth paying for. Anticipated,...

Setting boundaries

Defining a comfortable framework to work is as important as work. Good clients understand and respect boundaries. On the other hand, it takes courage to apply them, going beyond fear of rejection. For your best version and work, it is in everyone’s best...

Skills and work

Difficult times make finding new and better clients more difficult. Your resume won’t help that much, focus on skills and work instead. Avoid general tasks and share what you’re good at and what change you’ve made. That’s what we’ll...

Our marathon

Quick tricks for over night successes don’t tend to work. Forcing our way up to our goals neither. Long-term commitment towards a path is what sets us up for success. The marathon of moving one step further everyday. Not only today or tomorrow but for...

Give yourself an A

Before even starting. That’s it, an A. Your natural and truest self. The possibility of your best version, instead of the expectation to struggle towards a goal. As the great Benjamin Zander suggests, fall in love with the person you could...

Technology for people

During these confinement days, it’s important to let ourselves be disconnected from technology. It should work for us, not vice versa. Plugging the computer, mobile and other devices off it’s important to not make what we see on the screen our new...

Helping to find a job

Job Mission (Misión Empleo) is an initiative born to help those affected by the crisis from a professional perspective. Either lost it, still looking for a job or want to be more prepared. A free online curse with lessons and tips from professionals. Learning to...

Trust the process

It is now, in difficult times, when “no matter what” matters. To keep believing, pushing or persevering makes a real difference now. For our purpose, projects, friends or family. When nothing seems to have an order, your clarity means the...

From values to purpose

Communicating values is not enough. Particularly, if the values match media expectations but not real customers’ worldview. Values are empty without action driven by purpose. A proven connection to brands’ beliefs.

Disappointments

We can’t control it. We might not deserve it. We haven’t work so hard for it. But perseverance, waking up and starting over also happen. Coming back stronger, for even better opportunities.

Real stop

In an uncommon global stop, we can easily fall into replicate our daily lives at home. Rushing to be productive. We have a valuable opportunity to use time differently. We are we running to? Is it the right direction

Pick yourself

Be patient to discover your purpose by doing. Value who you are, what you’re capable of and what you’ve done. Risk, invest and go towards the impact you seek to make. That’s it.

What you know

Marketing, English, sponsorship, digital. Or any area. That one we are better than anyone, our strength. That area needs to go to the mechanic too, precisely because it is important. We tend to learn only new, but not improve old. Let’s check, question and optimize...

Languages

Don’t apologise when speaking more languages besides your native tongue. Learning, trying and improving a foreign language is an act of love and bravery to connect. There is nothing to feel sorry about. Be proud of it, regardless of what others will...

Time and money

Two energies that play a significant role in our lives. However, we easily get distracted in the responsibility of making them work towards our dreams. We can waste a lot of time and money with people and things of little importance to us. Yet, especially time, is...

Already ready

Don’t worry if think you’re not ready yet. Just go for it and be prepared to learn, specially from mistakes. We are not expected to be perfect, but to be us, willing to grow and make things better. Just do it, if you’re not ready, you...

What it is

Your natural self. No more, no less, regardless of what people think, feel or do. To contribute to the fullest according to our virtues, we need to let everything go to let our true self expand. Your story.

Our self-talk

How we talk to ourselves defines how we talk to others. We tend to be warm with the ones surrounding us and hard on ourselves. Ourselves are the single most important person of our life. Love yourself to love others, use empowering and kind language with yourself....

Your job

Our responsibility is to change things for the better, solving interesting problems to do work that matters. Spending most of the time telling what we do in social media, using email as Whatsapp and doing useless meetings prevent us from achieving all we could. What...

Worthy enough

When life leads you to a big challenge, it is exactly when you are meant to be. Good, strong and worthy enough to deliver a great result. Otherwise life wouldn’t had put you in that situation. Your responsibility is to fully recognise your value and make your...

Remember to enjoy

Remember to smile. To have fun. Projects come and go, big and small ones. What we felt is what stays, and it’s not worthy if we forget to enjoy our journey. This is why we started, isn’t it?

No one owes you anything

What you would do for others or your expectations don’t make another person responsible for anything. Everyone of us are free to think, feel and behave according to our nature. Instead, focus on the respect, love and attention you believe you owe to...

Mr. Complaint

We all have that friend who is never happy with his or her job, partner, parents, holidays, body or friends. Always sharing negative thoughts with a destructive nature. He or she doesn’t want to solve it but to get you on board on a common complaint. Care enough to...

Our top regrets

Slow down. We find curiosity and surprise in details. Why wasting a lifetime overloaded with work? At the end of our lives, no one regret having spent more time at the office. Our top regrets are: Not having had the courage to live our own lifeNot having worked...

Being patient

Patience is underrated, not that cool. Patience reminds us we are on the good track and prevents us from changing our goal every day. It helps us to persevere and to learn to love the process. We can’t reconsider all our plan everyday, but we can use patience to...

Not too high, not too low

Even with the highest rewards and recognitions and the most critical and hardest lessons, stay calm and reflective. Things don’t happen at you, but for you. Your self-value and serenity come from inside, where it really matters to know your truly self-worth. The more...

Being v doing

We tend to value ourselves for what we achieve, rather for what we are. There’s always one more goal, one more accomplishment, leading us to emptiness and frustration. Build your self-worth from your core values to keep your fulfilment within, not outside. Generous,...

Death as a partner

It’s not enough to be aware of our vulnerability when someone leaves too often. We move on and go back thinking we are going to be around forever, acting accordingly. Set practical habits to bring death as a life partner. As if your life depended on remembering you...

Guilt, worry and fear

Guilt traps us in the past, a time we don’t possess anymore or have control over. Worry makes us paralyse us thinking about something that probably won’t happen in the future and can’t influence either. But, fear, leads us to opportunities in the present moment if we...

Improving v Selling

We can choose to either make products for our clients or to find clients for our products. Insisting on why people should buy from us proves our product isn’t good enough. Allocating time and energy to improve an experience is far more effective than constantly...

Purpose is a journey

From snoozing your alarm to waking up at 5:00 with energy. Purpose gives meaning to our lives, our responsibility is to find it and follow it. It’s not a destination but a journey, you don’t find it by thinking but by doing. It gives direction to our contribution,...

Our legend mode

“I will perform as a legend when a big project comes”. The truth is, most of the times, big projects come out from small steps. Day by day, risk after risk. Micro decisions that allow us to climb up to the top. Pick up your mountain and let perseverance and creativity...

The extra mile

That extra half an hour, message, review or feedback. When most would say “better done than perfect”, you care about the details. Not for everything but for those projects you are proud of. That’s when you become personal, relevant and remarkable. Because we care,...

Awareness and trust

Awareness and trust, in this order. We try to sell before letting know people we exist. We try to have followers before they trust our story. First things first. Measure accordingly your stage in the the market. First, they see you and, if they decide, they trust...

Someday is today

Time is the most valuable currency for the ones we live in the present. Don’t give it away, don’t waste it. Whatsapp, social media, meetings and email have a Harvard MBA in stealing time. Block daily time for your rocket or whatever is your have come here for. Here,...

Forget about the result

Learn to love the process, the effort, the improvement, the obstacles. When we connect with what makes us happiest, what comes next becomes irrelevant. Ups and downs of the rollercoaster is what makes it special. Forget about the final result, even though it might be...

Done vs perfect

Perfect is the enemy of done. In a world with limited time, pursue excellence showing your arte, we need it. Done means starting, improving, launching again, to finally rock it. Done, better than perfect.

Strategy and tactics

We tend to learn from successful stories in sport and women's football, as Portland Thorns, for example. The tactics, as the ticket prices or social media platforms are relevant, but also temporary and imitable. Finding out why, the strategy, requires observation,...

The rocket of your life

Our body is the rocket we will pilot the rest of our life. The more time we spend working, the less we tend to take care of it. Treat your health and sport compromises as work meetings. As if our lives depended on it, on taking care of our physical rocket, and so it...

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